Social Media Influencing
4:00PM – 5:00PM EST
In order for banks and credit unions to be effective at drawing new business on social media, they must master the art of influencing. Influencing comes in many shapes and forms, from employees to outside endorsements, sponsored posts to social media sweepstakes, and everything in between. But there are plenty of potential legal and regulatory risks which must be identified and covered in order to proceed with confidence.
In this session, social media attorney Ethan Wall will tackle pre submitted questions from banks & credit unions with their most burning social media legal challenges during his live, interactive multi-media presentation.
- A complete understanding of the federal regulations that must be followed when engaging with social media influencers.
- A complete understanding of the federal regulations that must be followed when employees are engaging on social while representing their bank or credit union
Speaker: Ethan Wall